Reinvent the traveller experience, re-engage our senses and design for the future.
Solution: Imagine what you could do with a flight ticket in the future. You could personalise each one with tailored coupons for attractions based on your destination.
Design tickets that will be cherished for longer than the journey – perhaps frequent travellers could assemble their tickets to form beautiful illustrations of their flight or destination.
Airlines could utilise this with loyalty schemes that allow for perks or discounts once a completed set has been collected.